So you want to make an app. You’ve got an idea for a new mobile game, or a new productivity app people can use in their daily lives, and you’re keen to get it on the app stores ASAP.
But there’s something getting in the way: you’re not quite sure how you’re going to make money. Not all apps are released for profit, of course, but 99% have some kind of monetization built in.
And unless you like building software for fun, and letting people use it for free, you’re going to need your own monetization system to keep everything afloat. Remember, a lot of time and money will go into making your app – you’re going to want to see some kind of return on the other side.
As such, here are a few things you’ll need to consider to turn your app idea into something profitable.
How Long Will Development Take?
App development takes a lot longer than most people think. Even if you give yourself a year to get your app onto someone’s phone screen, you’re likely going to need another 12 months at the very least.
This makes app development a very expensive process, and you could run out of funds to make it if you’re not careful. On top of that, your app needs to be built with a few things in mind.
Firstly, your ideal user. Secondly, it needs to be tested along the way, to ensure it’s working as intended. And finally, you need to think about potential security risks that could tank your entire enterprise – more on that in our point below!
Think About Your Payment Model
So, even if your app is going to be capable of making money, how are you going to claim it? You need to think about your payment model from day one. Your app’s development needs to have a clear plan for monetization, to ensure the code and system for it is built in properly with as few issues as possible.
But you don’t have to reinvent the wheel here, thankfully. App development has long needed good monetization sources, and it’s relatively easy to input microtransitions and simplified recurring billing options into the app’s source code.
Of course, you’ll need skilled app developers to get this done for you, but it’s possible!
Get Your Head Around Cybersecurity
Like we said above, app security risks can be rife. If you’re not building the app with a clear understanding of how third parties can potentially use it for their own gain, you could be leaving all kinds of back-doors in its code.
No one wants to use an app that could allow hackers into their phone! It’s a disaster, but it’s one you can mitigate if you pay crucial attention to the way your app works. Once it’s out, you’ll want to keep it updated and regularly patched as well.
Apps can be turned into profit-makers, but only if you understand the development process right!