“Don’t start a startup because it’s a trend, start a core business with clarity and profitability, or find the mental peace with your regular job and alternative investments returns, and don’t chase a stressful entrepreneur journey without backup.”- said the director of Review Adda.
BACK & FORTH OF COMPANY
is a Digital Platform for College Admission, students, and parents. People can get admission paperless to desired universities or colleges with the help of its patented platform.. With under-one click, they can apply to multiple colleges or universities. The brainchild of Co-Founders Prateek Kr Bhowmick and Rahul Jain, ReviewAdda was established in 2015 as a “Digital Platform for College Admission” company.With an aim to create a network of aspirants and alumni to help them make the drawn-out admission processes easier on the candidates. They have worked together for the last seven years, and the founders have successfully placed more than 36,000+ admissions in premium & under-rated Indian colleges and universities.
BACKBONE OF THE COMPANY
Rahul & Prateek started the journey in 2015, Rahul takes care of Supply Side (Colleges, Universities, and Affiliates Partners) and he takes care of the demand-side (Students and Parents Acquisition).Formerly one of the founding team members of Vriti, India’s pioneering ed-tech startup backed by Intel Capital & Jafco Asia, Prateek has had a foot in the business since its early days. It was there that he met Rahul Jain, an entrepreneur with a business background but a core belief in technology. Together the two of them have a combined experience in tech, funding & operation in the Ed-tech Sector.
Supply-side: India’s A+ Naac & NIRF Approved Colleges & Universities. Such as LPU, Amity, VIT, Manipal, and SRM. Mostly Tier-1 & Under-rated Colleges / Universities. In terms of Demand side: Parents from Delhi-NCR & Tier-2 Cities with high aspirations for dream colleges/universities for their ward.
ABOUT THE BUSINESS
- 3200+ Partnership with Micro-Coaching Institutes in Tier-1 & Tier-2 Cities.
- Avoid too many calls & unwanted SMS, they don’t believe in hard push follow-up as competitors do. They believe that “ you can’t force anyone to take admission without visiting the campus, peers network and location”. Their logo shows them the best fit colleges according to their marks, location, peer network, mother tongue, and most important budget and reputation.
- Demand Side, they have a very good network in Baniya & Marwari Communities and Self-Employed professionals like SMEs, Lawyers, Traders, Doctors & CA.
Category leader says “ If you think about taxis, you think OLA & UBER, if you think about e-commerce, you think Flipkart or Amazon, same whenever anyone thinks about Indian College Admission, they should think about ReviewAdda.Com.
CHALLENGES DURING PANDEMIC
Geography barriers as most of their partner institutes are national brands, during the pandemic students weren’t convinced to migrate from their cities or town rather than take admission to local colleges. That directly hit the cash flow.
Artificial Intelligence, Data Analytics, and Geo-Mapping are the next trends in College Admission. If you want to visit your dream college, you have to use tech. If you want to see how many nearby students are interested in particular dream colleges, you have to use tech, and most importantly what is the rejection rate if you apply to your dream colleges that also need tech.
NEW TRENDS & CHALLENGES
Parents and Students are open to migrating from one city to another city, even the country too. Data Analytics and Awareness about under-rated colleges & universities.
Crisp and clear communication with students, parents, colleges & affiliates partners. Underpromise and over-delivery that is the key. Work on the ground, self-leader, and make mistakes to learn and avoid next time. Exclusive partnership with India’s best medical & engineering colleges as well as universities.
Rotate profits to some new startups where companies can contribute them. To grow the company to the peak by establishing branches all over the country.
ADVICE TO THE READERS
Make profitable business, prefer to avoid Bubble & Artificial Valuation. “Revenue is vanity. Profit is sanity. Cash is a reality. Revenues are being replaced by GMV/GB, profits by valuations, and loans by VC funding.